AI Insights · Timothy · October 2024
Top 5 Film & Television Apps on Android in Kenya, Q3 2024
Explore the performance trends of the top five film and television apps on Android in Kenya during Q3 2024, with insights on downloads, revenue, and active users from Sensor Tower.
In the third quarter of 2024, the film and television app market on Android in Kenya showed diverse performance trends across the top five applications, according to data from Sensor Tower.
DramaBox - Stream Drama Shorts saw a dynamic quarter with weekly revenue peaking at approximately $2.4K in early September. Downloads rose significantly mid-quarter, reaching 15.7K in the week of September 2, while weekly active users climbed to 53K around the same period.
ShortMax - Watch Dramas & Show experienced a notable surge in weekly downloads, peaking at 44K in early July. Revenue fluctuated throughout the quarter, ending at around $1.2K in late September. Active users also showed significant variance, starting at 54K and closing the quarter at approximately 72K.
For ReelShort - Short Movie & TV, weekly downloads displayed a significant spike, reaching 12.4K in late September. Revenue remained relatively stable with a slight increase towards the end of the quarter, peaking at about $1K. Active users grew steadily, peaking at nearly 93K by the end of September.
Amazon Prime Video maintained a steady presence in the market, with weekly downloads peaking at 3.6K in late July. Revenue showed minor fluctuations, ending the quarter at approximately $581. Active users remained consistent, hovering around 12K throughout the quarter.
Lastly, MiniShorts showed a gradual increase in downloads, reaching a peak of 1.8K in early September. Revenue saw a modest rise, peaking at $602 in mid-September. Active users also increased gradually, ending the quarter at about 5K.
These trends highlight the varying dynamics and user engagement levels across leading film and television apps in Kenya. For more detailed insights, visit Sensor Tower.